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Bill Martin, Partner

bill martin
Bill’s background and accomplishments have earned him recognition as a leading healthcare strategic counselor and communicator. He’s led public health campaigns as well as issues, crisis and change management for leading organizations. His efforts focused on infectious disease, oncology, mental health, chronic disease management and prevention.

Bill directed internal change communications for Merck’s corporate turnaround effort and led the company’s Vioxx withdrawal communications. He orchestrated a highly successful communications effort with the Clinton Global Initiative supporting vaccination of Nicaraguan infants against rotavirus. Bill created the first successful Hispanic Depression Screening Tool program and directed an integrated PR/government affairs program that grew the National AIDS Drug Assistance Program Congressional appropriation from $0 to more than $500 million. His cross-cultural communications and conflict resolution skills have been highly effective in producing successful campaigns and programs.

Bill served as President of Global Health at Cohn & Wolfe and GCI Health and was the senior communications and investor relations officer at two biotech companies. Bill is a graduate of the School of International Service at the American University.

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News & Events

Black AIDS Institute, in Partnership with Merck, Launches Dynamic National HIV/AIDS Treatment and Care Advocacy Network
Tuesday, 09 February 2010
Black Treatment Advocates Network (BTAN) Focuses on Improving Care for  Thousands of Black Americans in the U.S.   WHITEHOUSE STATION,N.J. and LOS ANGELES, CA, August 10, 2010 - - Today, the Black AIDS...
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TeenScreen Center at Columbia Offers Free Resources to Help Physicians Comply with New Federal Recommendation
Tuesday, 09 February 2010
The TeenScreen National Center for Mental Health Checkups at Columbia University has free resources to assist primary care providers (PCPs) with offering mental health checkups to adolescent patients in accordance with...
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